pgdm


Post Graduate Degree in Management programs across universities, institutes and colleges offer many choices for specialization. A student can choose a particular area for specialization based on his/her interest and future career prospects.


• Marketing: Marketing is used to create, keep and satisfy the customer. With the customer as the focus of activities, it can be concluded that Marketing is one of the premier components of Business Management. Other services and management activities such as Operations (or Production), Human Resources, Accounting, Law and Legal aspects can be "bought in" or "contracted out".

• Finance: Finance is a field that deals with the study of investments. It includes the dynamics of assets and liabilities over time under conditions of different degrees of uncertainty and risk. Finance can also be defined as the science of money management. Finance aims to price assets based on their risk level and their expected rate of return. Finance can be broken into three different sub-categories: public finance, corporate finance and personal finance.

• Human Resource Management: Human Resource Management is the process of recruitment and selecting employee, providing orientation and induction, training and development, assessment of employee (performance of appraisal), providing compensation and benefits, motivating, maintaining proper relations with employees and with trade unions, maintaining employee safety, welfare and healthy measures in compliance with labour laws of the land.

• Retail Management: With organized retail booming, there is an acute need for managerial talent in this industry. Some of the skills for a Retail Manager in this sector would include retail merchandising and buying, retail selling skills, IT in retail and franchising in retail.

• Operations Management: Operations management is the corporate area in charge of designing, managing and tracking different processes. This includes all the activities required to create and deliver a product or service, from selecting suppliers and raw materials to supply chain management and distribution.

• Supply Chain Management: Supply Chain Management is the process of managing and streamlining the entire flow of materials and activities for an organization, from the supplier side to the customer side. The entire value chain of the organization is dependent on the supply and movement of output intensive materials and the efficiency of activities that enable the same.

• E-Business: The program is devised to produce managerial talent who understands business concepts but at the same time appreciate the underlying technology. The program enables the managers to apply concepts learned to make the dynamic, competitive and challenging business environment more efficient and effective.

• Banking, Investment and Insurance: Banking sector is the backbone of the economy of every nation. We cannot imagine a nation without a bank. This industry has seen a significant growth in past few years. According to Reserve Bank of India (RBI), foreign banks are also going to invest heavily in India. Insurance is a sector which has gained importance in the past couple of years with rising economic growth and improved standards of living. Insurance corporations are rapidly increasing worldwide and there is a dire need of talented and well qualified professionals in the sector.

• International Business: International Business conducts business transactions all over the world. These transactions include the transfer of goods, services, technology, managerial knowledge, and capital to other countries. International business involves exports and imports.

• Rural and Agribusiness: Rural and Agribusiness management encompass many aspects of the economy-agricultural producers, businesses that provide supplies and services to the producers (including cooperatives), businesses that add value to agricultural products and those that facilitate the marketing of agricultural products to an ever-growing marketplace.

• Hospitality Management: Hospitality management is the part of the service industry that brings more placements, and money than any other. Managers in the hospitality industry are trained in business, human resources and customer service. There are required to coordinate staff members and give guests an excellent experience.

• Healthcare Management: The Healthcare Management industry has grown to become one of the most promising and progressive sectors in recent times. The healthcare market with its affiliated services and markets comprises of Health Service Provider Organizations (hospitals) Health Insurance & Managed Care, Medical Equipment & Devices, Pharmaceuticals & Life sciences, Health Support Services and many others.

• Media and Advertising: Media is regarded as the fourth pillar of democracy. Media and advertising plays an important role in our everyday life that significantly impacts and influences our opinions. The field of media and advertising has achieved outstanding progress today, owing to the birth and development of a number of media firms in the last few years. It has also generated multiple job opportunities for youth all over the country to excel in.

• Services Excellence: Service Excellence is aligning the quality of services and business environment. The field of Services Excellence is progressing rapidly today as it is a crucial ingredient for achieving success in the market. It is an important parameter on which customers differentiate between brands. After completion PGDM in Service Excellence one can choose from a range of careers in commercial (financial services, hospitality, tourism, retain, business to business) as well as non-commercial (public services, charities) organizations all around the world.

• Travel and Tourism: Travel and Tourism is one of the fastest developing industries worldwide. In India, this industry has grown remarkably over the recent years and is a major contributor to the national economy. It deals in travelling for the purpose of recreation, leisure or business. It achieved a great socio-economic importance globally and is particularly beneficial for India owing to its rich cultural heritage.

• IT Projects Management: IT project management is the process of planning, organizing and delineating responsibility for the completion of an organization’s specific information technology (IT) goals. IT project management includes overseeing projects for software development, hardware installations, network upgrade, cloud computing and virtualization rollouts, business analytics and data management projects and implementing IT services.

• E-Commerce: E-commerce (electronic commerce or EC) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur either as business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business. The terms e-commerce and e-business are often used interchangeably. The term e-tail is also sometimes used in reference to transactional processes for online shopping. In order to run smoothly, many organizations now rely on e-commerce. PGDM in e-commerce integrates technology, business marketing and employability skills to prepare you for jobs in this field. Students pursing this course develop strong computerized business skills.

• Marketing Management: Marketing is a value-enhancing function that identifies opportunities, develops markets, and builds brands. Marketing Management includes all aspects of marketing, including strategic marketing planning, marketing research, product planning and development, promotion planning, distribution and pricing.

• Financial Management: This course helps develop financial skills and to understand financial policy decisions in global economy. This course enhances a student’s understanding on values of money, understanding the use of financial statements in decision making, concepts of cost of capital, valuation of stock and bonds, valuation of short term assets, short-term and long-term financing.

• Lean Operations Management: Lean Operations Management is an approach in running an organization that supports the concept of continuous improvement, a long-term approach to work that systematically seeks to achieve small, incremental changes in processes in order to improve efficiency and quality.

• Project Management: Project management is the discipline of using established principles, procedures and policies to manage a project from conception to completion. Project management oversees the planning, organizing and implementing of a project. A project is an undertaking with specific start and end parameters designed to produce a defined outcome, such as a new computer system. A project is different from ongoing processes, such as a governance program or an asset management program.

• Information System Management: Information Systems Management (ISM) combines the study of technology and business management. It isn't just programming; its project management, design, administration and more. Critical to the success of modern business, ISM is a dynamic, diverse career involving interaction with business managers, clients, end users and technicians.

• International Business Management: This course of study emphasizes the foundations of finance management, human resources management, and marketing within an international setting and global arena. The course helps hone and develop understanding of business theory and application, legal issues, and management strategies. Students in this field become well-versed in the myriad cultural issues affecting business relations across international borders. The benefits of choosing this educational path are diverse. As undergraduates, many students interested in corporate futures find that the global nature of today’s economic interactions makes an international course of advanced study very helpful when looking for a job.

• Business Analytics: Business analytics is the practice of iterative, methodical exploration of an organization's data, with an emphasis on statistical analysis. Business analytics is used by companies committed to data-driven decision-making.